Are you a business owner? Follow the advice of our marketing experts to set up your digital marketing campaign step by step and attract more clients! When setting up a business, marketing is often overlooked. Business owners tend to focus their efforts and resources on accounting and production. What they forget is that marketing is…
Want your marketing to success? Be remarkable.
We are exposed to between 4.000 and 10.000 advertisements per day, depending on where you live and how much time you spend online. We ignore most of those advertisements as there are too many of them. So why keep spending your marketing budget on advertisements that are not going to be noticed? What do all…
The plumber’s “How to do your marketing” guide: Create amazing content !
Part II Last week’s Foxy Insight’s article “The plumber’s “How to do your marketing” guide: 10 expert tips (Part I)” explained all the part of marketing to focus on. In this article, we established that as there were two distinct types of services and clientele, and therefore, your content should be different according to which…
The challenge of retaining your customer in a competitive industry
The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20% – (Marketing Metrics). Customer retention leads to higher ROI than customer acquisition, as customer acquisition requires to spend more effort and resources to get a new client than keep serving an existing one. You…