The challenge of retaining your customer in a competitive industry

The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20% – (Marketing Metrics). Customer retention leads to higher ROI than customer acquisition, as customer acquisition requires to spend more effort and resources to get a new client than keep serving an existing one. You…

7 simple tips for a successful tradesman business to reach more clients

Every industry faces their own challenges. For tradies, those challenges are often the local competition and difficulties to reach clients. The Foxynet Solutions team came up with a list of tips to help Tradesmen to increase their audience reach and improve their brand image. 1-     Target local community Spending money on advertisement large-scale if you…

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3 Search Engine Optimization Tips You Need To Understand

If you are a business owner or a CMO, you are very likely cringe or feel “Ah! Do I need to keep paying for this SEO thing?!” when you hear the term “SEO” (search engine optimization), because let’s face it — SEO is hard and is surely not the quickest return-on-investment marketing tactic to plan, strategize…